File Swiping is one of the
Coolest Ways to Find
Content To Use
Ok, so What is it About?
No worries. File swiping is legal and used everyday by everyone. Simply put, it’s swiping other people’s content.
I didn’t say violate copyright laws; let me explain.
When you see a website, an email, an article, that you’d like to use in your own marketing, swipe it. Put it in a folder so you have it for reference. when you go to use it, spring board off of it. Add your twist to it to make it yours. You can say the same thing but in a different way. You want be sure to not copy it exactly but you certainly can repurpose it to make it unique.
Network markers use this all the time. It good to subscribe to very successful marketers email campaigns because obviously, they’ve learned how to market. Study their work, their ad copy and swipe what you like.
Tags: file swiping, what is file swiping
[...] If you’re saving emails from individuals for the purpose of file swiping and ad copy ideas, then rather than unsubscribe, set up a rule in your inbox that says when an [...]